-
1 middleman
сущ.1)а) общ. посредник (лицо или организация, являющиеся связующим звеном между участниками переговоров, какой-л. сделки или какого-л. действия)Second, there’s the state Department of Transportation, which was supposed to act as a sort of middleman in negotiations between the town and the rail company. — Во-вторых, существует Государственное управление транспорта, которое, как предполагалось, должно было выступать в роли посредника в переговорах между городскими властями и железнодорожной компанией.
Syn:go-between, intermediaryб) торг. (торговый) посредник, комиссионер, агент (лицо, выступающее в качестве связующего звена между продавцом и покупателем; лицо, закупающее товары у производителя и перепродающее их розничным торговцам или конечным потребителям)The agent is a middleman who puts buyers and sellers into position for the conclusion of sales. — Агент — это посредник, который содействует покупателям и продавцам в заключении сделки купли-продажи.
media middlemen — посредник в сфере СМИ, рекламный посредник
М: [service\] middleman, middleman [of service\], middleman [for service\] — посредник [по услуге\]
Syn:See:2) эк. посредник* (крупный арендатор, сдающий небольшие участки субарендаторам)
* * *
посредник: посредник между продавцом и потребителем, берущий на себя за плату процесс сбыта или другие функции; = intermediary.* * *человек или организация, получающие прибыль в результате коммерческих операций, которые они проводят между производителем и потребителем -
2 търговски
търговски да to, in order to (c inf.)той дойде, търговски да те види he came (in order) to see youпиши му веднага, търговски да знае навреме write to him at once so that he may know in timeтой умря, търговски да живеем ние he died that others might liveтърговски да не lest; so as not toизпуснах влака търговски две минути I missed the train by two minutesтърговски щастие luckily, fortunately, happilyтърговски моя голяма изненада much to my surprise.; commercial, of commerce/trade; trade (attr.). business (attr.); merchant (attr.); mercantileтърговски кораб a merchant vessel/ship; merchantman; traderтърговски пътник a travelling salesmanтърговски посредник middlemanтърговски представител a trade/commercial representativeтърговски център a trade centreтърговски стоки/артикули articles of trade, merchandise, commercial goodsтърговски баланс a balance of tradeтърговска мрежа a trade network* * *търго̀вски,прил., -а, -о, -и commercial, of commerce/trade; trade (attr.), business (attr.); merchant (attr.); mercantile; международни \търговскии термини incoterms; \търговскиа кампания trade drive; \търговскиа къща/фирма/компания firm; \търговскиа мрежа trade network; \търговскиа организация trade/trading organization; \търговскиа отстъпка trade discount; \търговскиа палата/ка̀мара chamber of commerce; \търговскиа политика commercial policy; \търговскиа реклама commercial; \търговскиа улица shopping/commercial/trading/business street; \търговскии баланс balance of trade; \търговскии брокер merchandise broker; \търговскии връзки trade relations; business connections; \търговскии договор, \търговскио споразумение trade agreement; \търговскии дружества trading corporations/partnerships; \търговскии капитал trade capital; \търговскии книги business books; \търговскии комплекс shopping mall; \търговскии кораб merchant vessel/ship; merchantman; trader; \търговскии обект trade facility; \търговскии партньор trading partner; \търговскии посредник middleman; \търговскии представител trade/commercial representative; \търговскии пътник travelling salesman, commercial traveller, sl. Bagman; амер. drummer; \търговскии свят, \търговскио съсловие the business world; merchants; tradefolk, tradespeople; \търговскии служители commercial officers; \търговскии стоки/артикули articles of trade, merchandise, commercial goods; \търговскии флот mercantile/merchant marine; \търговскио наименование (на стока) a trade name; \търговскио право юр. commercial law, law merchant; \търговскио-промишлен commercial and industrial.* * *trade: търговски mark - търговска марка, a търговски organization - търговска организация, a търговски agreement - търговски договор; commercial: търговски law - търговско право; business: търговски connections - търговски връзки; middleman - търговски посредник; mercantile (за флота); merchant ; a traveling salesman - търговски пътник* * *1. ТЪРГОВСКИ баланс a balance of trade 2. ТЪРГОВСКИ да to, in order to (c inf.) 3. ТЪРГОВСКИ да не lest;so as not to 4. ТЪРГОВСКИ кораб a merchant vessel/ ship;merchantman;trader 5. ТЪРГОВСКИ моя голяма изненада much to my surprise.;commercial, of commerce/trade;trade (attr.). business (attr.);merchant (attr.);mercantile 6. ТЪРГОВСКИ посредник middleman 7. ТЪРГОВСКИ представител a trade/commercial representative 8. ТЪРГОВСКИ пътник a travelling salesman 9. ТЪРГОВСКИ стоки/ артикули articles of trade, merchandise, commercial goods 10. ТЪРГОВСКИ съжаление to my/our regret;it is to be regretted (that) 11. ТЪРГОВСКИ център a trade centre 12. ТЪРГОВСКИ щастие luckily, fortunately, happily 13. изпуснах влака ТЪРГОВСКИ две минути I missed the train by two minutes 14. пиши му веднага, ТЪРГОВСКИ да знае навреме write to him at once so that he may know in time 15. пътник ТЪРГОВСКИ югоизточния район a traveller working the south-eastern district 16. той дойде, ТЪРГОВСКИ да те види he came (in order) to see you 17. той умря, ТЪРГОВСКИ да живеем ние he died that others might live 18. търговска мрежа a trade network 19. що ТЪРГОВСКИ what kind of -
3 Zwischenbilanz
Zwischenbilanz f ADMIN interim balance sheet* * *f < Verwalt> interim balance sheet* * *Zwischenbilanz
interim balance sheet, interim [financial] statement, struck balance (Br.), interim earnings statement (US);
• Zwischenbilanz für Kontrollzwecke cutoff statement (US);
• Zwischenbilanzierung interim financial reporting;
• Zwischenblatt (Anzeigenwesen) interleaf;
• Zwischenbuchhandel intermediary bookseller;
• Zwischendeck (Schiff) lower deck;
• Zwischendeckpassagier steerage passenger;
• Zwischendividende interim dividend;
• Zwischeneintragung intervening (suspense) entry;
• Zwischenentscheidung interlocutory decision (judgment);
• Zwischenergebnis interim result;
• Zwischenfinanzierung interim (intermediate) financing;
• Zwischenfruchtanbau catch-crop growing (US);
• Zwischengewinn middleman’s profit;
• Zwischengirant intermediate indorser;
• Zwischenhandel transit, transient (middleman’s) business, intermediary (intermediate, entrepot) trade, jobbing (US);
• Zwischenhandel ausschalten to eliminate the middleman;
• Zwischenhändler transient vendor, in-between, intermediary, purchasing agent, independent middleman, jobber (US);
• Zwischenhersteller downstream firm;
• kurzfristige Zwischenhilfe short-term interim;
• Zwischenholding intermediate (interposed) holding company;
• Zwischenkalkulation interim calculation;
• Zwischenkonto interim (suspense, deferred) account;
• Zwischenkosten interlocutory costs;
• Zwischenkredit intermediate (interim, temporary) credit;
• Zwischenlager für Halbfabrikate intermediate store, bank (US);
• Zwischenlagerung storage in transit;
• Zwischenlandung (Flugzeug, Schiff) stopover (US);
• Zwischenmakler intermediate broker;
• Zwischennutzung intervening use;
• Zwischenprodukte intermediate goods (products);
• Zwischenprüfung intermediate examination;
• Zwischenquittung interim (accountable, provisional, temporary) receipt;
• Zwischenraum (drucktechn.) blind space, spacing;
• zu großer Zwischenraum white gap;
• zeitlicher Zwischenraum time interval;
• Zwischenrechnung interim bill, provisional;
• Zwischenregelung provisional arrangement;
• Zwischenschein provisional bond (certificate, scrip), scrip (Br.) (interim, US) certificate;
• Zwischenspediteur intermediate carrier, subagent, transit agent;
• schneller Zwischenspeicher auf der Festplatte (Computer) cache. -
4 Zwischenhandel
Zwischenhandel m 1. GEN intermediate trade; 2. WIWI transit trade* * *m 1. < Geschäft> intermediate trade; 2. <Vw> transit trade* * *Zwischenhandel
transit, transient (middleman’s) business, intermediary (intermediate, entrepot) trade, jobbing (US) -
5 Engrosabnehmer
Engrosabnehmer
wholesale buyer (receiver, US);
• Engrosabteilung (Warenhaus) contract department;
• Engrosbezug bulk buying, wholesale purchase;
• Engrosfirma wholesale firm (house);
• Engrosgeschäft wholesale business, (Firma) wholesale house (firm), (Laden) wholesale store, (Tabak) loose-leaf warehouse;
• Engrosgeschäft betreiben to conduct a wholesale business;
• Engroshandel wholesale [trade];
• Engroshändler wholesale dealer, wholesaler;
• Engroshändler ohne eigenes Lager wholesale peddler, waggon (truck) distributor (US), truck wholesaler (US);
• Engroskauf wholesale purchase;
• Engroskäufer wholesale purchaser;
• Engroskaufmann wholesale merchant (dealer);
• Engroskosten volume cost;
• Engrospreis wholesale price (cost), trade (merchant’s) price;
• Engrosrabatt trade discount;
• Engros-Sortiment cash-and-carry wholesaler;
• Engrosverkauf [selling by] wholesale, (Tabakgeschäft) loose-leaf sale;
• Engrosverkäufer wholesale salesman;
• Engrosvertreter functional wholesaler;
• Engroszwischenhändler wholesale middleman. -
6 Wiederverkäufer
Wiederverkäufer m BÖRSE, GEN reseller; retailer (Einzelhändler)* * *Wiederverkäufer
reseller, dealer’s buyer, (Einzelhändler) retailer, retail dealer, (Zwischenhändler) middleman;
• an Wiederverkäufer abgeben (verkaufen) to sell to the trade;
• Wiederverkäuferrabatt distributor (trade) discount;
• Wiederverkäuferrabatt distributor (trade) discount. -
7 marketing
сущ.1) эк. торговля, реализация, продажа, сбыт (процесс передачи товаров от производителей промежуточным или конечным потребителям)ATTRIBUTES: cooperative, direct 1. 3), domestic 1. 2) а), global 1. 1) а), local 1. 1) а), mass 3. 1) а), national 1. 1) а), regional
See:cooperative marketing 2), direct marketing 2), domestic marketing 2), global marketing 2), 1), local marketing 2), mass marketing 2), national marketing 2), regional marketing 2) marketing authority, marketing behaviour 2), marketing board, marketing contract, marketing facilities 1), marketing level 2), marketing outlet 2), marketing permit, marketing position 2), marketing potential 2), marketing quota, marketing territory, marketing transaction 2), marketing year, usual marketing requirements, advertising, selling, merchandising2) марк. маркетинг (система методов и средств продвижения товаров или услуг от производителя к потребителю; включает анализ рынка, дизайн, разработку упаковки, разработку системы сбыта, рекламу и т. д.)marketing director — маркетинговый директор, директор по маркетингу
marketing expert — маркетинговый эксперт, эксперт в области маркетинга
marketing expertise — маркетинговая экспертиза, экспертная оценка в области маркетинга
Do we need to improve marketing or simply drop a particular product? — Нужно ли нам улучшить маркетинг или лучше отказаться от какого-л. продукта?
Internet marketing is not as difficult as it sounds. — Маркетинг в интернет не так сложен, как может показаться.
ATTRIBUTES: affinity, agricultural, ambush, back end, bank, bench, brand, business site, business-to-business, buzz, catalogue, cause-related, celebrity, circulation, competitive, concentrated 1) а), consumer goods, consumer, consumer-oriented, convergent, conversion, cooperative, corporate, counter, cross, customized, database, data-driven, developing, differentiated, dimensional, direct mail, direct, direct response, divergent, domestic 2) а), door-to-door, electronic, enlightened, ethnic, event, exponential, export 3. 2) а), farm 1. 1) а), financial 1. 2) а), foreign 1. 1) б), fraudulent, front end, full-scale, generic, geodemographic, global 1. 1) б), grassroots, green, grey, health care, housing, idea, incentive, industrial 1. 1) а), а, innovative, integrated, interactive, international, Internet, joint, knowledge-based, leveraged, list, local 1. 1) а), mass, media, multichannel, multilevel, multisegment, multistep, national 1. 1) а), negative option, network, niche, non-profit, one-step, one-to-one, on-line, operational, opt-in, opt-out, organic, organizational, permission, person, personal, personnel, place, product, product-differentiated, product-oriented, promotion, promotional, referral, regional, request, retail, scientific, segmented, sense-of-mission, service 1. 2) а), shopper, social, societal, sports, stimulating, strategic, structure, supporting, symbiotic, synchro, tactical, target 3. 2) а), targeted, telephone, television, test, trade, undifferentiated, unsegmented, vacation, value, vendor, video, viral, world
See:affinity marketing, agricultural marketing, agrimarketing, ambush marketing, back end marketing, back-end marketing, bank marketing, benchmarketing, brand marketing, business site marketing, business-to-business marketing, buzz marketing, catalogue marketing, cause-related marketing, celebrity marketing, circulation marketing, comarketing, co-marketing, competitive marketing, concentrated marketing, consumer goods marketing, consumer marketing, consumer-oriented marketing, convergent marketing, conversion marketing, cooperative marketing 1), corporate marketing, countermarketing, counter-marketing, cross-marketing, customized marketing, database marketing, data-driven marketing, demarketing, developing marketing, differentiated marketing, dimensional marketing, direct mail marketing, direct marketing 1), direct response marketing, direct-mail marketing, divergent marketing, domestic marketing 1), door-to-door marketing, electronic marketing, e-marketing, enlightened marketing, ethnic marketing, event marketing, events marketing, exponential marketing, export marketing, farm marketing, financial marketing, foreign marketing, fraudulent marketing, front end marketing, front-end marketing, full-scale marketing, generic marketing, geodemographic marketing, global marketing 1), grassroots marketing, green marketing, grey marketing, health care marketing, housing marketing, idea marketing, incentive marketing, industrial marketing, innovative marketing, integrated marketing, interactive marketing, international marketing, 2), joint marketing, knowledge-based marketing, leveraged marketing, list marketing, local marketing 1), macromarketing, mass marketing 1), media marketing, megamarketing, micromarketing, micro-marketing, multilevel marketing, multisegment marketing, multistep marketing, multi-step marketing, national marketing 1), negative option marketing, network marketing, niche marketing, non-profit marketing, one-step marketing, one-to-one marketing, on-line marketing, operational marketing, opt-in marketing, opt-out marketing, organic marketing, organizational marketing, permission marketing, person marketing, personal marketing, personnel marketing, place marketing, political candidate marketing, political marketing, pre-emptive marketing, premarketing, pre-marketing, product marketing, product-differentiated marketing, product-oriented marketing, promotion marketing, promotional marketing, referral marketing, regional marketing 1), remarketing, request marketing, retail marketing, scientific marketing, segmented marketing, sense-of-mission marketing, services marketing, shopper marketing, social marketing, societal marketing, sports marketing, stimulating marketing, strategic marketing, structure marketing, supporting marketing, symbiotic marketing, synchro marketing, synchromarketing, tactical marketing, target marketing, targeted marketing, telemarketing, telephone marketing, television marketing, test marketing, trade marketing, undifferentiated marketing, unsegmented marketing, vacation marketing, value marketing, vendor marketing, video marketing, viral marketing, world marketing, marketing action, marketing administration, marketing agency, marketing agreement, marketing analysis, marketing analyst, marketing appeal, marketing approach, marketing area, marketing arithmetic, marketing audit, marketing auditor, marketing behaviour 1), marketing bill, marketing budget, marketing campaign, marketing capability, marketing career, marketing chain, marketing channel, marketing communications, marketing company, marketing concept, marketing consultant, marketing control, marketing cooperation, marketing cooperative, marketing cost, marketing database, marketing decision, marketing department, marketing editor, marketing effectiveness, marketing efficiency, marketing environment, marketing ethics, marketing evaluation, marketing event, marketing expenditure, marketing expense, marketing expense-to-sales analysis, marketing experiment, marketing facilities 2), marketing feasibility, marketing firm, marketing function, marketing image, marketing implications, marketing information system, marketing instrument, marketing intelligence, marketing intermediary, marketing launch, marketing level 1), marketing logistics, marketing man, marketing management, marketing manager, marketing margin, marketing media, marketing medium, marketing middleman, marketing mix, marketing model, marketing myopia, marketing niche, marketing offer, marketing opportunity, marketing organization, marketing orientation, marketing outlet 1), marketing overkill, marketing performance, marketing plan, marketing planning, marketing position 1), marketing positioning, marketing potential 1), marketing productivity, marketing representative, marketing research, marketing response, marketing risk, marketing science, marketing scientist, marketing segmentation, marketing service, marketing specialist, marketing spread, marketing stimulus, marketing strategy, marketing strength, marketing support, marketing system, marketing tactics, marketing technique, marketing tool, marketing transaction 1), marketing value, marketing warfare, marketing weakness, advertising, pricing, promotion, product line, ICC / ESOMAR International Code of Marketing and Social Research Practice, ICC Guidelines / Code on Advertising and Marketing on the Internet, ICC International Codes of Marketing and Advertising Practices, Journal of Marketing, Marketing Society, American Marketing Association, British Institute of Marketing, Chartered Institute of Marketing, Communication, Advertising and Marketing Education Foundation, Communication, Advertising and Marketing Education Foundation, Communication, Advertising and Marketing Education Foundation, Communication, Advertising and Marketing Education Foundation, Communication, Advertising and Marketing Education Foundation, Communication, Advertising and Marketing Education Foundation, Communication, Advertising and Marketing Education Foundation, Communication, Advertising and Marketing Education Foundation3) торг. покупка продуктов (как правило, на рынке), закупка провизииI could prove that any male could do the weekly marketing at our local Ding Dong faster than any Mom. — Могу сказать с уверенностью, что любой мужчина может закупать провизию в нашем местном "Динг-Донге" быстрее домохозяйки.
See:4) потр., редк. предметы торговли; купленные товары [продукты\]See:
* * *
маркетинг: система методов и средств продвижения товаров от производителя к потребителю; включает анализ рынка, дизайн, разработку упаковки, организацию сбыта, рекламу и т. д.* * *. система организации производственно-сбытовой деятельности предприятия, в основе которой лежит комплексное изучение рынка, оценка и учет всех условий производства и сбыта продукции, товаров, услуг в ближайшее и более отдаленной перспективе. Основными элементами М. выступают: маркетинговые исследования и сбор информации, планирование ассортимента продукции, реализация, реклама и стимулирование сбыта. . Словарь экономических терминов 1 .* * *маркетинг’процесс выявления, максимизации и удовлетворения потребительского спроса на изделия компании -
8 посредническая торговля
1) General subject: intermediate trade2) Economy: intermediary trade, middleman's entrepotУниверсальный русско-английский словарь > посредническая торговля
-
9 Produktenbasis
Produktenbasis
product base;
• Produktenbörse produce (goods, commodities) exchange, commodity market, trading pit;
• Produktengroßhandelsbörse wholesale product market, pit (US);
• Produktenhandel trade in domestic produce, produce trade;
• Produktenhändler produce merchant (dealer);
• Produktenkartell producer cartel;
• Produktenkenntnis product information;
• Produktenmakler produce (merchandise, commercial) broker, produce middleman;
• selbstständiger Produktenmakler pit trader (US);
• Produktenmarkt produce market. -
10 перекупщик
1) General subject: dealer2) Trade: reseller (http://www.sovsport.ru/news/text-item/311643)3) Economy: subpurchaser4) Business: middleman -
11 Absatzmärkte
Absatzmärkte
outlets, markets;
• neue Absatzmärkte new outlets;
• neue Absatzmärkte erschließen to open up new channels of trade;
• Absatzmathematik mathematics of marketing;
• Absatzmenge sales volume, quantity of sales, quantity sold;
• Absatzmentalität marketing mentality;
• Absatzmethoden distribution (marketing, sales, selling) methods;
• Absatzmittler functional middleman;
• Absatzmöglichkeit[en] sales (market) opportunity, market [potential], selling possibility, opening, potential market;
• mit sicheren Absatzmöglichkeiten certain to sell;
• beschränkte Absatzmöglichkeiten limited (narrow) market;
• Absatzmonopol sales monopoly;
• Absatznetz network of dealers;
• Absatznormung standardization in marketing;
• Absatzordnung marketing regulations;
• Absatzorganisation sales (selling) organization;
• Absatzorganisation für zukünftige Aufgaben anreichern to flesh out a marketing organization;
• Absatzplan distribution plan, sales projection;
• Absatzplanung marketing planning (mix, US);
• Kopfzerbrechen bei der Absatzplanung bekommen to run into marketing headaches;
• Absatzplanung betreiben to merchandise. -
12 Partiepreis
Partiepreis
wholesale price, (Bücher) special terms;
• Partiestück (Buchhandel) lot item;
• Partieverkauf sale in gross (by the bulk), partial sale;
• Partieware job goods (line, lot), dead stock, substandard goods;
• Partiewarengeschäft job-lot trade, junk shop;
• Partiewarenhändler jobber, middleman, junk dealer.
См. также в других словарях:
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